advertising

Filed Under:DC

The Big Chair in Anacostia

The Big Chair in Anacostia. (Source: Flickr user stgermh)Creative advertising wasn’t just for Don Draper and the New York Mad Men.

In 1959, Anacostia’s Curtis Bros. Furniture Company commissioned Bassett Furniture to construct a 19.5 foot tall Duncan Phyfe dining room chair to put on display outside their showroom at V St. and Nichols Ave. SE (now Martin Luther King, Jr Blvd. SE).

In one of the more creative publicity stunts D.C. has ever seen, the company then convinced local model Lynn Arnold to live in a glass apartment atop the chair for seven weeks. Crowds flocked to the store in droves to check out the scene.

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