My relationship with upcoming CBS Sherlock Holmes adaptation Elementary is already rather fraught and complicated, and the series hasn’t even premiered yet. Since way back when this was announced as a pilot – well before it was even greenlit to series – I have not been entirely thrilled about the prospect of another modern-day Holmes TV show, and transplanted to New York no less! (I know that I was not alone in this initial reaction either, so I don’t feel too badly about it.)
My opinions toward Elementary, however, have softened considerably since seeing the pilot episode at Comic Con this summer. While it’s certainly got nothing on BBC’s masterful Sherlock series, the CBS adaptation does have its moments and star Jonny Lee Miller is interesting enough in the role of Holmes to at least merit a couple of episodes’ worth of our attention. It will certainly be interesting to read all the initial reactions to this series once it premieres on September 27 (that';s day after tomorrow, if you're counting).
Unfortunately the promotional material surrounding the series’ debut seems determined to play up the most clichÃ©, cringeworthy and even, yes, elementary elements prior to its launch. When everyone who follows any sort of entertainment television at all is automatically going to compare this show to the BBC’s highly stylized and super intelligent Sherlock series, the decision to release an initial series of promos and clips that appear designed to showcase the most banal and expected moments from the American version seems ill-advised. And that’s before we get to this, the latest set of promotional posters that have been released. Which are…not good. Like, really, really not good.
There is literally no way to prepare you for how bad this is, so click through and just look at them for yourselves.